If you love books, then you know the thrill of stepping into the Big Bad Wolf Book Sale—the world’s biggest book sale that brings millions of books at unbeatable prices. This year, the first stop of Big Bad Wolf Books is none other than Clark. The BBW Book Sale will take place at SMX Convention Center Clark from March 14 to 23. I had the chance to attend the exclusive media tour and press conference. Let me take you inside this exciting event and share why this book sale is a must-visit for every book lover!

Big Bad Wolf Books Kicks Off 2025 in Clark, Transforming Lives Through Reading

Before the sale officially opened, we were invited to a mini tour and press con hosted by Big Bad Wolf Books and Corporation (CDC). The experience wasn’t just about books—it was about discovery, adventure, and the power of storytelling.

The media tour began with an immersive journey through Clark’s history. We visited El Kabayo, a Western-inspired town that transports visitors to the Old West with its scenic landscapes and horseback riding experiences.

Next, we explored the Clark Museum, which provided a deeper understanding of the city’s transformation from an American military base to a thriving commercial and cultural hub. These stops reinforced the theme of discovery—just like finding a hidden gem at the book sale.

The highlight of the tour was the press conference, where Big Bad Wolf Books PR Head Geetha Nair shared the company’s commitment to making books accessible worldwide. “Big Bad Wolf Books is not just about offering great books; it’s about sharing knowledge globally to inspire and empower people to write their own life stories,” she stated. This sentiment resonated with many attendees, emphasizing how books can shape lives and create new possibilities.

Project Director Ley Almeda expressed enthusiasm about launching the 2025 tour in Clark. “Clark is a beautiful city, buzzing with energy, and we’re glad to be back. We’re excited to see the vibrant community explore this year’s collection and enjoy what we prepared for them.”

The event also featured interactive activities, giveaways, and insights into this year’s book selection. They gave away books signed by Big Bad Wolf Books founder, Andrew Yap. It was an inspiring day that set the tone for an exciting book sale.

What to Expect at the Big Bad Wolf Book Sale in Clark

If you’re planning to visit the Big Bad Wolf Book Sale at SMX Convention Center Clark from March 14 to 23, here’s what you can look forward to:

1. Massive Discounts

Big Bad Wolf Books is known for its unbelievable discounts of up to 90% off. Whether you’re on a budget or looking to stock up on books for the year, this is the perfect time to expand your library without breaking the bank.

2. Diverse Selection of Books

The Big Bad Wolf Sale features over 2 million books, covering every genre imaginable. Expect to find:

• Bestsellers from popular authors
• Rare and collector’s editions
• Children’s books to inspire young readers
• Self-help and motivational books
• Cookbooks, art books, and graphic novels
• Business and finance titles for professionals
• Educational and reference materials

3. Exclusive Deals and Bundles

Look out for special promotions and limited-time bundles that offer even more savings. Some book sets and curated collections will be available at discounted rates, making it easier to grab multiple titles for yourself or as gifts.

4. A Reader’s Haven

More than just a sale, Big Bad Wolf Books is a community of bookworms. This event provides a unique opportunity to meet fellow book lovers and share recommendations. It’s a great place to discover new authors and hidden literary gems, expanding your reading list with exciting finds. Most importantly, visitors can immerse themselves in the joy of reading alongside like-minded individuals, making the experience even more special.

Based on what we learned during the media tour, this year’s Big Bad Wolf event promises to be bigger and better than ever. Whether you’re hunting for your next favorite read or simply soaking in the atmosphere, the Big Bad Wolf Book Sale in Clark is an experience you wouldn’t want to miss!

🎒 BBW 2025 Shopping Tips: Make the Most of Your Big Bad Wolf Experience

Shopping at the Big Bad Wolf Book Sale can be overwhelming with so many great deals and millions of books to choose from. To help you navigate the event like a pro, here are some essential tips to make your book haul smooth and enjoyable!

✅ Bring a big tote bag or eco bag—you’ll end up buying more than expected!
✅ Wear comfortable shoes—lots of walking!
✅ Check the event rules (some locations allow re-entry, others don’t).
✅ Follow BBW Facebook page for updates on stock and promos.
✅ Set a budget—with massive discounts, it’s easy to overspend!
✅ Make a book wishlist to stay focused and find what you need faster.
✅ Go early or late—mornings have fresh stocks, while late nights are less crowded.
✅ Team up with friends to cover more sections and swap books later.
✅ Bring cash and cards—some payment options may have promos or discounts.
✅ Stay hydrated and take breaks—it’s a long shopping adventure!

Let Yourself Get Lost

One of the best things about Big Bad Wolf is the unexpected finds. I’ve been to several book sales, and every time, I walk in with a plan—but I always leave with books I never expected to buy. There’s something magical about letting your curiosity take over, wandering through the aisles, and discovering hidden gems you never knew you needed.

My friend Marrien of heymarrien.com shared a similar experience. In 2019, she attended her first Big Bad Wolf Book Sale without knowing what to expect. She had a wishlist but abandoned it the moment she saw the endless tables of books. She let her hands—and maybe a little bit of fate—do the talking.

Fast forward to 2024, she attended again, and the magic was still there. She came for a few self-help books but left with a whole stack of unexpected stories. That’s the beauty of Big Bad Wolf—you don’t always find what you’re looking for, but you always find what you’re meant to take home.

If you’re planning to attend this year, take this advice from her: Let yourself get lost. The best books will always find you—just like how the best things in life come when you aren’t even looking.

Gather your fellow bookworms, mark your calendars, and make your way to SMX Convention Center Clark. Follow Big Bad Wolf Books on social media for updates and surprises along the way. Happy book hunting!

About Big Bad Wolf Books

Founded by Andrew Yap and Jacqueline Ng in 2009, Big Bad Wolf Books aims to cultivate a love for reading and improve literacy by making books affordable and accessible. Since its first event in Kuala Lumpur, Malaysia, the book sale has traveled to 17 countries and 49 cities, bringing millions of books to eager readers. The tour has visited Malaysia, Cambodia, the Philippines, Singapore, Thailand, Hong Kong, and Indonesia, and has expanded globally to Tanzania, Kenya, the United Arab Emirates, Saudi Arabia, and Egypt.

Big Bad Wolf Books continues its mission of transforming lives—one book at a time.